Deploy Tech Systems and Tools

Audit your current stack and select tools that support key workflows across product, GTM, and operations. Ensure systems are integrated, well-adopted, and scalable — not just feature-rich.

Why it's Matters

Your tools should accelerate execution — not confuse it. When systems are chosen reactively, teams waste time, miss insights, or work around tech instead of through it. The right systems enable visibility, consistency, and scale.

What You Need to Do

Audit your current tools across teams
Define essential systems for execution, alignment, and feedback
Choose tools that match your team’s size, GTM model, and growth stage
Assign ownership for implementation and adoption

How to Approach It

List systems in place by function (CRM, project management, CS, finance, etc.)
Ask: What is essential? What’s redundant? What’s missing?
Prioritize systems that reduce manual work or unlock coordination
Document tool purpose, owner, usage rules, and review cycles

Deliverables

Tool inventory by function
“Core stack” list for essential operations
Ownership map per tool

How to Tell if You Got It Right

Teams can do their jobs without unnecessary friction
System usage reflects intended workflows
New hires can onboard without chasing access

What to Watch Out For

Tool sprawl with low adoption
Legacy systems blocking process change
Misaligned tool access across teams